Aaron is on a quest to humanise data.

His quest found form in Lexer, and over the last seven years his ideas have manifested in the creation of Lexer’s award-winning SaaS platform that drives data driven decisions.

Aaron regularly shares his strong opinions about how technology, design, high-performance teams, and data can all contribute to significant change within enterprise-level organisations.

His views and the Lexer business have been sought out by some of the largest enterprise organisations in Australia, EMEA, and the Americas.